Jassen Bowman EA
Jassen Bowman EA

The Tax Resolution Real Estate Agent Business Model

This weekend, I’m packing up my worldly possessions and departing for the long trek to Salt Lake City. I’ve mentioned this in passing on webinars and emails recently, along with the fact that I’ve been studying for both the real estate agent exam and the Series 65 exam. This has caused a fair amount of confusion amongst viewers and readers.

To catch you up to speed, after leaving my day-to-day role at my software startup, Prolaera, last summer, I decided that I would reboot my tax resolution practice and build another boutique firm. I spent an entire month doing nothing but evaluating various business models, service options, and other important considerations for starting a new business. What I ultimately decided on was to integrate my personal real estate investing strategy into a tax practice, and build a hybrid tax/real estate brokerage/financial advisory practice all centered around a specific strategy for acquiring rental properties.

The tax resolution aspect focuses on doing only lien withdrawals, subordination, and discharge work to help facilitate real estate transactions (the lien work only model).

Moving to another geographical areas wasn’t originally part of the concept. However, as I started the search for my next rental property purchase, the local market conditions, driven by spillover from Seattle’s blazing hot real estate market, started to look less and less desirable to me. I’m not a fan of rapidly increasing prices, low inventory, and multi-offer situations. That’s just not a game I like to play when it comes to real estate. So I started contemplating a relocation.

As you may have seen last week in the market area selection video I unlocked for a few days, I think it’s very important to be strategic about the decisions you make in your tax firm. Since I happen to have the flexibility to change my geographic location without disrupting anything else in my life, I made the choice to do so. After researching several other markets, including Vancouver, WA, Klamath Falls, OR, Boise, ID, and Bozeman, MT, I ultimately decided that the Salt Lake City area was the best fit for me for the next few years.

Why Salt Lake? I have a long laundry list of reasons. Here is a short sampling of the bigger reasons:

  • A balanced real estate market with plenty of inventory in “blue collar” neighborhoods with homes priced well under $300,000 – my preferred type of rental property.
  • An
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Free Tax Resolution Kindle Book Week

This week, through Saturday, all of my titles published on the Amazon Kindle platform are available at no charge. Whoot, whoot!

For the rest of the week, the following titles can all be downloaded to your Kindle reader, your smartphone, even your computer (Amazon has apps for every platform).

Tax Season Profitability Guide: 8 Big Ideas For a More Profitable Tax Season (all 8 ideas also apply to every other service you offer)
Effective Copywriting for Accounting Professionals
Tax Resolution Secrets (written for consumers, not tax pros, 2011)
How To Build A Million Dollar Tax Resolution Practice In 12 Months Or Less
The 80-Hour Workweek: A Practical Guide to Escaping the Bonds of Mediocrity and Getting More Out of Life (not really about tax resolution, but it has some useful ideas if you’re interested in a non-traditional, virtual, or semi-retirement type of practice)

In addition to that, I’ve temporarily dropped the prices on all print books in my Amazon catalog by 50% or more, including The Tome:

The Complete Tax Resolution Practice: Uncovering the Lucrative Opportunity Hiding Inside Your Tax Practice (released in 2013, but not much has changed)

If you don’t already have these, I encourage you to take advantage of the opportunity. Again, the Kindle book promotion ends on Saturday (Amazon has a 5-day limit on these). After reading, I’d appreciate you taking 30 seconds to leave a review on Amazon.… Continue reading

30-Day 1040 Tax Resolution Marketing Challenge: Day 3

Where are you standing two days into the challenge?

If you’re behind, then no worries. Even if you have zero intention of touching any of this until after Independence Day, that’s cool, too. That’s the beauty of these short, simple tasks, you can get caught up on five days worth in about an hour. They’ll be even shorter today and tomorrow, because I realize nobody really wants to be working during a holiday. But it’s also the perfect time to be doing these sort of tasks, because it mentally reinforces the importance of the marketing habit (hmmm, The Marketing Habit might make a good book title!).

In fact, I’m the same way. So before anybody accuses of me of “phoning it in” the next couple days, let me just admit it straight up. 🙂

Day 3 Challenge

This is going to sound a LOT like Day 1. I mean, a lot like Day 1.

But instead of LinkedIn, head on over to Google Maps and search for “tax preparers”. Pick the five non-franchise preparers that are closest to you, go to their websites, and find an email address or a Contact Us form. Write or call them and introduce yourself, and let them know you’re looking to network.

Time: 10 minutes… Continue reading